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Food and Recipes

5 Indian Chocolate Brands Staking Their Claim 

Remember sharing a melted bar of chocolate with your friends after school? Lying in  the depths of your school bag, smashed beneath books and somehow holding on within the confines of the packaging. Remember tearing it open only to have multiple forefingers appear out of nowhere to dig in, scooping up the liquified chocolate? Remember licking the foil afterwards – metallic taste and all. For …

Art and Culture

10 Signs You’re Part of India’s New-Age Middle Class

Once defined by thrift, government jobs, and two-wheelers, today’s new-age middle class is aspirational, digitally savvy, brand-conscious, and increasingly global in mindset. If you’ve ever wondered whether you belong to this evolving demographic, here are 10 unmistakable signs you’re part of India’s modern middle class. You Prioritise Experiences Over Possessions Gold, cars and real estate are all good, but the new-age middle class loves experiences. …

Food and Recipes

11 Regional Chutneys and Pickles That Are Totally Underrated

Across the country, there are dozens of lesser-known regional chutneys and pickles made from seasonal, local ingredients—some foraged, some grown in home gardens, and all packed with unique flavours. These are the pickles that don’t always come in labelled jars or make it to supermarket shelves. They’re made in small batches, often at home, and have strong cultural roots. Bhoot Jolokia Achar – Assam Not …

Life and Living

Seven Traditional Scents to Elevate Your Home

The smell of filter coffee from your attai’s kitchen or the ghee-soaked parathas sizzling on a hot tava, or even something as universally loved as petrichor – there’s something instantly comforting about a space that smells fresh, warm, floral or familiar. Traditional scents that have been typically used for personal and household care, are a natural way to keep your home smelling lovely. These time-tested …

Life and Living

Affordable Home Styling Tips For A New Home

Buying a house is expensive and if you don’t keep a budget, doing up the interiors can get way out of hand. The sheer variety of shelves, sofas, dining tables, wall hangings, and gewgaws can make you go a little nutty and you will need to rein yourself in. The best way to fill up your newly bought nest AND plan affordable home styling is …

Life and Living

Best Indian brands for recycled products

Sustainability has to be a way of life to be a way of business – Anand Mahindra. Fast fashion is doing a number on the environment and while the business sector is a behemoth that cannot be stopped without the conscious effort of every single person that consumes it. Fast everything, in fact, is making our world that much more unsustainable and polluted to boot. …

Food and Recipes

6 Home-grown Healthy Cereal Brands

Conscious eating has caught on in India, with people ditching packaged junk food. The rise of fit-fluencers and nutritionists on social media has also contributed to mindful eating with an emphasis on nutritional value. In this climate, quality and nutritious options to the sugar-loaded energy bars and crispy snacks have soared with a few making their name and earning their audience in the country. Home-grown healthy …

Food and Recipes

Simple Foods for Oral Health

Gut health begins with oral health because 45% of oral bacteria is found in the gut. DIgestion starts in the mouth and if gut health is a cause for concern, dealing with oral health first is a good place to begin. Now oral health doesn’t only mean regular trips to the dentist or expensive treatments to maintain your pearly whites. You can eat right and …

Art and Culture

6 Books That Were Way Better Than The Movie

The adaptation of a book to film is one that is very tricky. The Lord of the Rings is one of the few that has managed to succeed and how. The spectacle that was the three movies has gone down in cinematic history. (If only they’d managed to squeeze in Tom Bombadil that would’ve been absolutely sublime). Here’re a few movies that really really didn’t …